Project Description
For Cancer Day, we executed a comprehensive campaign themed ‘Close the Gap,’ emphasizing the need to bridge inequalities in cancer care and awareness. The campaign highlighted key focus areas through a series of impactful posts, including ‘Close the Care Gap,’ ‘Close the Research Gap,’ and ‘Close the Awareness Gap.’ These posts shed light on the importance of accessible treatment, advancements in research, and widespread education. Alongside the digital campaign, offline activities were organized to engage the community and encourage proactive health measures.
We created a dedicated landing page as part of the campaign, providing a platform for individuals to share their inspiring stories of resilience in their fight against cancer. Alongside these personal narratives, doctors from MS Ramaiah Memorial Hospital shared their expertise on cancer care, offering valuable insights into treatment options, advancements in research, and the importance of early detection. This combination of real-life experiences and professional guidance not only fostered a sense of community but also positioned the hospital as a trusted leader in cancer care. The landing page became a hub for awareness, support, and empowerment in the fight against cancer.
Project Intro
Executed a comprehensive Cancer Day campaign for MS Ramaiah Memorial Hospital, combining impactful social media outreach with engaging offline activities. Focused on raising awareness, promoting early detection, and fostering community support.
- Category : Campaign
- Client : MSRMH
- Location : Bangalore, India
- Completed Date : 2023
- Theme : Close the Gap